eCommerce site design by Red Antler for Allbirds shoes.
Hailing from New Zealand, the Allbirds brand is driven by a passion for exploration and curiosity. They’re on a mission to revolutionise the footwear industry, shaking up how we think about the life of our shoes. Allbirds is leading innovation in the category, with sneakers made from natural merino wool with a radically reduced carbon footprint. As birds of a feather, Allbirds and Red Antler are a perfect fit.
We collaborated with Tim Brown and Joey Zwillinger, along with the awesome Allbirds team to create their name, brand identity, e-commerce experience, and innovative packaging solution.