Rosewater Market & Take Away
Wonderfully clean one page website for the Rosewater Market & Take Away in Massachusetts, USA.
Rosewater was born out of a passion for delicious, well-sourced food and inspired by a Kurt Vonnegut novel. Our challenge was to build a brand identity that would establish Rosewater within the intimate community of Edgartown on the historic island of Martha’s Vineyard.
Creating a way to represent this was a whole studio effort – throwing down inspiration from vintage catalogues, maps of the island and reading Vonnegut’s God Bless You, Mr. Rosewater. Together, we created a mark that nods to the authenticity of the island and translates beautifully from packaging to hand lettered signage to web presence. The refreshingly simple experience of Rosewater brick and mortar inspired us to let minimalistic design speak for itself.